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Nice package…

We’ve been kept quiet recently working on a big grocery packaging project for a major UK retailer.

Supermarkets have been frantically redesigning their ‘Value’ ranges after negative consumer feedback, with some very pretty results (Waitrose, Tesco’s Everyday, Morrison’s)…  We’ve just about finished work on a range for the Today’s Group, a few of the twenty or so products are shown here.

From first sight of the brief at the end of June to design approval and delivery of artwork was less than ten weeks – hectic but we did it!